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Kapston In News

 
   

Featured in Forbes

India's second-home market might not be steaming, but it's still pretty hot. 

Lauren Sherman 05.09.08, 4:00 PM ET : According to a study conducted by Kapston.com, a Bangalore-based E-business consulting firm, second-home sales in India increased by 50% from 2002 to 2007.
http://www.forbes.com/realestate/2008/05/08/india-second-homes-forbeslife-cx_ls_0509realestate.html

Featured in Financial Express

40% online product views translate into offline buys: Study

New Delhi, Sep 7 A whopping 40% of Internet users who researched products online in 2006 bought them offline from a neighborhood store or some other offline channel, according to a study by Kapston, online technology mall GadgetsGuru and web-to-store major OffersForShoppers. Read more at http://www.financialexpress.com/news/40-online-product-views-translate-into-offline-buys-Study/215117/
 

Featured in Indian Express

Kerala becomes hot spot for second home
Kochi, Thursday December 20 2007 07:51 IST According to a study made by Kapston.com, an e-business consulting firm, sales of second home increased by 50 percent during 2002-2007 with 54 percent of them using it for recreational use like vacations and holidays. Read more at http://www.newindpress.com/NewsItems.asp?ID=IEX20071219212944&Title=Kochi&rLink=0
 

Featured in IAMAI (Internet and Mobile Association of India)

Online for research, offline for purchase!
 
According to the new study by Kapston in association with GadgetsGuru, India’s first online technology mall and OffersForShoppers India’s first web-to-store, 40% of Internet users who reported researching products online during the 2006 calendar year bought those products offline at a neighborhood store or via some other offline channel.
Read more at  http://www.thinkingaloud.in/2007/09/10/online-for-research-offline-for-purchase/

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